Director, Commercial
Georges joined Select Group as Commercial Director in 2020. He has over 18 years’ experience in destination management and expert knowledge across an array of industries including hospitality, tourism and MICE. He has a deep understanding of the GCC, and the buying behavior of the international visitors to the region. Georges has vast experience working within the Intercontinental Hotel Group, serving as Commercial & Sales Director on property level, as well as with Banyan Tree where he also served as the Commercial & Sales Director for the region. Georges has also performed the role of General Manager with the Intercontinental Hotel in Dubai.
His role with Select Group focuses on setting and executing the sales strategy aligned with the current and long-term goals, he is actively involved in managing strategic customer/vendor relations and supervising the international partner broker program. His responsibilities extend to regional business development and HNWI relationship development.
George holds a degree in Hospitality Management from the Lebanese University.