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Executive, Digital Marketing

Application Deadline: September 30, 2019

JOB PURPOSE

To manage, coordinate and measure all digital marketing activities for the Company to maximise digital marketing effectiveness and to design, build and maintain all Company websites.
Reports to
Director, Marketing
Department
Marketing

JOB RESPONSIBILITIES

Website Development & Programming
  • Develops and designs company website content for desktop and mobile version
  • Monitors and converts graphic images and layouts using of CSS and XHTML
  • Designs and codes digital advertising Ads (desktop and mobile)
  • Designs MPUs, leader boards and video Ads
  • Creates videos based on specific design brief
Social Media Management
  • Creates and uploads content on SG social media pages in accordance with the calendar of content
  • Manages advertising campaigns and analytics for social media pages
  • Manages communication on Social media pages
Website Management
  • Updates and maintains Company websites with news items, new projects, website facelifts, dynamic sections, blog maintenance etc.
  • Manages website hosting and ensures optimization
Reporting
  • Analyses and interprets all online marketing activities through systemised reporting and tracking
EDMs
  • Concept creation in line with brand guidelines and HTML conversions
Lead Generation Management
  • Automation and integration with company’s CRM system

QUALIFICATIONS, EXPERIENCE, & SKILLS

  • Bachelor’s degree in related discipline, or equivalent experience.
  • Minimum 5 years in a similar role
  • Practical experience using HTML/HTML5 / CSS / Javascript / MySQL / PHP coding
  • Proficient in Adobe Creative Suite; Photoshop, Illustrator, Dreamweaver
  • Min. 3 years’ experience and excellent working knowledge of social media marketing tools
  • Experience of video editing software & creative animation preferred
  • Awareness of emerging online tools

PERSONAL ATTRIBUTES

  • Creative flair and passion for simple, smart, timeless design
  • Creative flair and passion for simple, smart, timeless design
  • Meticulous attention to detail and ownership of tasks/responsibilities
  • Ability to work efficiently under pressure and with a professional approach to time, costs and deadlines
  • Strong inter-personal, organizational and presentation skills
  • Ability to work in multi-cultural environment

APPLY NOW


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